Direct Mail Marketing Company
Production Print – Iridesse
Objective
The customer had an abundance of hardware from multiple (incompatible)
suppliers with varying quality standards. The customer required an end-to-end
printing solution that could simplify their processes to encourage shorter
customer lead times.
Solutions
Our Production Specialist performed a demonstration at the Xerox Innovation
Center, reproducing day-to-day processes for the customer. As part of the
experience, the team could demonstrate specific cost reductions and ROI for the
customer. The data demonstrated that despite a higher initial cost, the quality that
Xerox offers would, over time, increase its margins.
The product demonstration reinforced the productivity and cost-saving functionality
the Xerox Iridesse would present for the business.
Pinnacle helped remove the old kit and installed the Iridesse, offering an exclusive in-house help desk service to assist with any onboarding issues.
Benefits
1. Cost Reduction: Scaling down and limiting the number of devices the company had, led to lower operating costs and increased profit margins for the company.
2. Increased Productivity: With fewer machines in operation, fewer staff were needed, and fewer breakdowns occurred as a result. Pinnacle’s help desk was able to assist with any initial onboarding issues within 24 hours.
3. Versatility: The introduction of Xerox-based applications and the increased capabilities of the Iridesse’s print press (more printable materials and a larger range of colours), have widened the company’s service offering.